Corporate Innovation
In today’s business landscape, it is imperative for businesses to stay competitive and ahead of market trends by identifying new opportunities for growth and success. We at Innova specialise in innovation strategy, idea generation and evaluation. Our corporate innovate approach is holistic that helps businesses identify and implement new ideas, products, and services to drive growth and success.
Our Methodology
Discovery Phase
In this stage, we work closely with our clients to identify the problem they are trying to solve and define the specific objectives of the innovation project. We conduct extensive research to understand the market landscape, identify emerging trends and technologies, and gain insights.
Design Phase
In this stage, we develop and refine the most promising concepts generated in the ideation phase and identify the key features and benefits of each concept. We conduct user testing to validate the concepts and gather feedback from potential users.
Development Phase
Based on the feedback gathered, we refine the design of the innovation to optimize its functionality and usability. We conduct iterative testing throughout the development process to ensure that the innovation is meeting the desired objectives.
Launch and Implementation Phase
We develop a comprehensive launch strategy that includes necessary training or support for internal teams. Our team oversees innovation deployment, ensuring smooth implementation and post-launch performance monitoring with feedback gathering.